“Content strategy is planning for the creation, aggregation, governance, and expiration of content that is useful, usable, and appropriate
Building a Community Roadmap
The State of Community Management 2014 research found that the best–in-class communities are more likely to be able to translate an approved
Crowdsourcing Innovation: Three Ways It Drives Value
We started looking for an answer to a critical question. “What value is created by crowdsourcing innovation?” Our quest was to define
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