How ROI Changes Your Community Story

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Heather Ausmus, Director of Community at Ciena shares her perspective on how calculating your community program's ROI will change your community story:

  1. Looking for successful ROI metrics? Heather shared 4 metrics that resonate with stakeholders.
  2. Interested in a proven ROI calculation formula? Heather shared the actual formula used within Ciena’s community.
  3. Want to avoid hardship through actual lessons learned? Heather offered participants her 4 main lessons learned from working onCiena’s ROI calculation.

 

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