Jason is a Conflict Resolution Specialist, Mediator and Facilitator. His main focus is helping brands deal with their irate customers in the social media space in a way that takes people from a place of passionate dislike for the company to actively engaging in a positive way with the company.
Jason framed the discussion by stating that conflict is neutral; it is not negative and it is not positive. It is how the individual reacts to the conflict that determines either a positive or a negative outcome . . .
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