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The Social Executive Key Findings

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One of the major challenges of the community and social business teams with whom we work is the education of their executives. While a great deal of progress has been made in the social business space, executives vary widely in their expectations, priorities and their own engagement.

The Social Executive research was done to help understand how executives view their engagement and help others understand how to make progress in their own organizations. The goal of The Social Executive research is to understand the following:

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Community Management, Leadership, Strategy, Tools
CMM1, CMM2, CMM3, CMM4

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